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Chicken Shack

CASE STUDY

PROJECT OVERVIEW

Modernizing and Styling the good ol' Chicken Shack Brand we all love

CHALLENGE

Can a fast-casual dining restaurant really be the place to bring families and friends together? How do we modernize the brand and make their marketing more consistent while preserving the company's history.

OUTCOME

Multiple strategic and targeted marketing campaigns that embody the Chicken Shack culture and brand to allow their customers to feel proud when serving up Chicken Shack to their friends and family.

Strategy

Messaging

Rebranding

Marketing Campaign 

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MARCH MADNESS

JANUARY 2019
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TAILGATE CAMPAIGNS 

2019 TAILGATING THEMED MARKETING CAMPAIGNS

BRAND AWARENESS CAMPAIGNS

Ready to Talk?
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